Does anyone think fly line colour matters?
At RIO we have traditionally made brighter colour spey and salmon lines, but is this right? Is anyone put off buying a fly line because of its colour?
I ask because we make our floating Scandinavian head, the AFS, in two colours, one with a muted olive front end, and the other a bright orange. Of the two, the muted one sells about twice as many as the orange one.
I'd be interested to hear everyone's thoughts.